Robert Mattson

Trainer

Robert believes communication starts with intrigue and ends with impact, and that stories connect people to each other, their interests, and their brands. Stories have the ability to activate emotions that turn wants into needs and can be used throughout the marketing and sales processes, as well as general communication.  Your stories are what make you sound different from your competitors. Robert uses science and art to help clients find, craft, and polish their stories, materials, and skills until they are intriguing, persuasive, and memorable.

He uses lessons learned from decades as a high-tech marketing executive at companies such as ADP, Ceridian and SmashFly Technologies, and skills he’s developed as an actor, playwright, programmer, electrical engineer, photographer, videographer, and musician. He enjoys that each project and client brings challenges requiring new solutions and attacking problems in unique ways. Robert has been on stage at national and international events and published in such wide-ranging places as the Java Developer’s Journal, The Compensation Handbook, and Concord Theatricals.